eCommerce Platform for Growth.
Magento is an Open Source ecommerce platform built by Varien (USA) using the PHP/MySQL technologies and the Zend Framework. The revolution about Magento is the native richness of the features built on a reliable, modular and flexible architecture, which virtually allows to extend and custom online stores to infinite possibilities.
SOME EXAMPLES OF FEATURES
- Multiple websites on only 1 back-end
- Promotion rules and coupon generation engine
- Landing page customizaton
- 100% SEO ready
- Powerful layered navigation
- Web Services API for easy integration with 3rd-party systems
- Magento Community
- Magento Professional
- Magento Enterprise